Collective thinking

Posted by Lilly Cox - -

A great initiative from Schwarzkopf Professional tackles head on the need for salons to be on top of the social media that can help their business grow

#SKPCollective

Working to support the stylist and their salon by honing their social media presence, Schwarzkopf Professional launched the #SKPCollective last year. The premise is to gather 12 lucky members for a year’s mentoring in the art of social media. They receive bespoke training focused on social media, which Schwarzkopf Professional describes as: “how to utilise it effectively, how to present yourself and your business effectively and to put all this training into practice. #SKPcollective members receive content generation opportunities all year long, from editorial shoots with fashion brands to behind the scenes at hairdressing’s biggest shows.  As we hear time and time again content is key and Schwarzkopf are fully committed to creating quality content for their collective members.”

Nicely done! And welcome to the 2019 posse – the names in the frame are representative of all types of salons around the UK – we encourage you to clock their Instagram user names and give them a follow. They’re be certain to share their experiences online and you could pick up the odd freebie hint to work for you. #seizetheday #tributeloves #likeylike #SKPCollective

• Dan Mewies, Mewies & Co @danmewieshair • Irfan Sumbul, Choppy Cuts @choppycut10 • Matt Surplice, Spring is in the Hair @springisinthehair • Austen Thomson, Austen Thomson Hair @austenthomsonhair •  Alix Maher, Lynda Maher Hair Studios @alixmaher_creativecolour • Chris Tranter, Ed & Co @trulycreativemind • Christopher Laird, Hair by Christopher Laird @hairbychristopherlaird • Rebecca Jacques, Bad Apple @rebeccajacqueshair • Mat Watt, Mathew Watt @Mathew_watt • Justin Mackland, Ishoka @justinatishoka • Sam Marais, Urban Hair @sammaraisstylist • Mimi Kobayashi, Billi Currie @stylistmimi

And while you’re there… remember us on @tributemagazine

Let’s talk! You DM us, we’ll be right back at you!

The SKP Collective for 2019